How Can Reputation Rehab Help My Company?

By putting your facility in front of more people that you can help. With our services, we’re able to precisely target people in need of our clients. No matter where your potential admits are or what services it is that your facility offers, we can connect you to more people who are looking for what you offer right now. We can do this in a variety of ways. Many of our clients opt for omnichannel marketing services. With those packages, we do just about everything: we build your website (or improve upon what’s there), we create and implement an organic SEO strategy while running paid search ads, all to bring in more phone calls/admits. If you don’t already have LegitScript certification, we can help to shepherd you through that process as well. All while this is going on, we also create content for you. That means blogs, yes, but it also means videos, podcasts, and so much more. Instagram, TikTok, Facebook, Twitter, or anywhere else - if there’s a social media platform where someone may be looking for the services you provide, we work to make sure that they can find you there. We don’t just set this all up for our clients, we run it for them, too. Through continued maintenance and a commitment to lasting growth, we have helped so many facilities that help those in need.

What’s Reputation Rehab’s Experience?

Our team literally has decades of experience. From our CEO to our web designers, content creators, writers, videographers, editors, management, and others, we have not just years of successful experience in omnichannel digital marketing, but years of experience in omnichannel digital marketing for rehab/treatment centers. You are always welcome to browse through our portfolio and our case studies, to get in touch with our clients, and so forth. No matter what kind of services your facility offers, whether it’s detox, IOP, residential treatment, mental health treatment, for adults, teens, or anyone else, we can put our experience to work for you.

How Much Does Reputation Rehab Cost?

The cost depends on what kinds of services you’re interested in. We have “Platinum,” “Silver,” and “Bronze” packages. Each of these packages includes keywords to rank for, SEO (on and off page), digital content creation, Google Ads management, weekly consultations, newsletters (weekly or monthly), video/photo editing, web development/management, local SEO, and many other services. Important to note: we always provide reporting, analysis, and supervision, too. That way, you can see what’s working as well as what we can improve upon. Through this, we’re always improving the services we offer so as to help our clients. That said, we aren’t limited just by the packages we offer. Indeed, we can put together a customized package just for your needs.

What Kinds of Rehabs Do You Work With?

Essentially any kind. Over the years, we’ve worked with IOPs throughout the country. We also work with facilities that provide residential treatment, partial hospitalization, mental health treatment, and so much more. Beyond that, we have worked with centers that offer different amenities, too. We’ve helped many luxury rehab centers to grow, yes, but we’ve also worked with those who are more modest in nature, out in the woods, and so forth. As all of our services are tailored specifically to our clients, we’re able to give them exactly what they need.

What Can Reputation Rehab Do for My Website?

The quick answer is: “whatever it takes.” We’ve found that many rehab/treatment center professionals don’t understand the importance of their website. A website is, in a real way, your center online. Often, it’s what makes the first impression on someone researching where they or their loved one should get help. The better your website is, the more likely you are to get the admits you want. Here at Reputation Rehab, one of our specialties is making sure that our clients have a website that helps them to rank highly on Google for the keywords that they want. See, Google takes websites very seriously when it comes to considering where to rank a company for a keyword. Google wants to see a “responsive” site, meaning that the site is fully operable on phones, tablets, and any other kind of device. Moreover, Google wants to see a low “bounce rate,” too. The longer someone stays on your website, the more links they click on your site, the lower your bounce rate is going to be. That’s a sign to Google that a site has plenty of great information and should be seen as an authority. Thus, we create websites for our clients that people want to explore, that they want to spend more time on to learn and get the info they need. Reputation Rehab can put together a site for your facility that represents you the way you want to be seen.

Does Reputation Rehab Do Social Media and If So, Does It Help?

Yes and yes. Reputation Rehab handles the social media feeds of our clients. We can be as involved as you want to be. Some of our clients post on their socials sometimes while we do the rest. Others have us take control of their social media marketing entirely. We always post in such a way as to help to better develop your brand and better connect to the people you want to reach out to. Social media is very important for rehab/treatment centers. So often, many people who are in need of help are reticent about reaching out to professionals will learn about centers through social media. We create and maintain social media feeds for our clients that are authoritative and warm, knowledgeable and welcoming. Through that, we’re able to help our clients to grow in a variety of ways.

How Does Reputation Rehab Deal With Paid Search?

We can handle any part of it you need. For example, no matter which of our packages you choose, we can provide Google Ads spend up to $20K. Beyond that, we can do Yahoo/Bing custom ad management, too. (The latter is a $950 value.) We have a proven track record of picking the right ads, the right keywords, at the right price so as to help our clients to go to the next level. Paid search works in harmony with organic SEO to be able to reach as many clients as possible. Every facility is different, with different needs, different services, and so forth. That said, with many of our clients, we work paid search early on while organic SEO is building and growing. Then, when the organic SEO has come to full maturity, we incorporate it with the paid search. Should you require LegitScript certification, we can help. Over the years, we’ve helped so many companies to acquire LegitScript certification and can put that experience to work for you.

What is “Local SEO?”

A strong majority of the rehab/treatment centers that we work with compete in their area. They aren’t looking to rank for keywords nationally, nor are they competing against rehabs clear across the country. Instead, they want to outrank their local competition, the other rehab/treatment center in their neighborhood. They want to be the center that comes up when someone in need in their area searches for the services they provide. To that end, we work to put your center at the top of your local SEO. Google takes rehab/treatment centers very seriously. For example, Google requires LegitScript certification. We can help to walk you through that process so that you’ll be in the best position possible to be able to outrank those in your area to better help the people “in your own backyard,” so to speak.

How Does Reputation Rehab Work?

First, right after we begin working for you, we look at what you already have. We see what’s working, what isn’t, what can be improved, what needs to be created, and so forth. From there, our SEO strategists find the best keywords for your business. Then, we put together content centered around helping you to rank for those keywords. Often, this includes finding the “content gap” in your competitors. The centers that you want to outrank in your neighborhood almost assuredly have some “gap” in their content that they haven’t fully fleshed out. We can work to make sure that you rank higher for that, helping you to get an edge. All while this is going on, we’re creating and running your social media feeds, making videos, building your website (or building on your website), and more. We make your site responsive (or more responsive) so that it’s easier for people to find you. Paid search kicks in around this time, helping you to “get a leg up,” so to speak. Organic SEO doesn’t work “overnight.” Anyone who tells you otherwise is lying. That said, in a few months’ time, organic SEO can come to fruition, helping to bring more and more admits to your center. Once all of this is done, of course, we aren’t done. We keep working for you, providing maintenance as well as services to help you to grow further. The above is a very abbreviated version of what we offer. In a free consultation, we can flesh this out further.

Why Can’t I or My Team Handle Everything Reputation Rehab Does?

The truth is that omnichannel digital marketing is a lot of work. It’s the work of a team, of several professionals with years of experience. Absolutely, you can try to get by doing this work yourself, hiring freelancers, an in-house worker, or something to that effect. However, eventually, (and often very quickly) you’re going to be overwhelmed. All of this work more or less has to be done at the same time to be most effective. All while that's going on, of course, your competitors are working with an outsourced team. They aren’t waiting around for one person to finish one assignment (or learn how to do it). Instead, the entire team is continuing to push their omnichannel digital marketing forward. In the end, an outsourced team can scale your omnichannel digital marketing services. When it’s time to grow, to put more effort into helping your center to get that much bigger, a team can “scale up,” providing more work. A freelancer, someone in-house, (or someone just learning all this) can’t provide that. By having a team at your disposal, you can have customized omnichannel digital marketing services for your center.

Frequently Asked Questions

Is It Legal to Advertise Cannabis Products Online?

Cannabis companies can advertise their products online in California, but restrictions exist. Ads must include a health warning and cannot contain false or misleading information. Advertisements cannot be displayed on sites where the audience is likely under 21. These rules seemingly change often and can be capriciously applied. We stay on top of this for our clients. We strongly recommend that you reach out to us for help.

Can I Use Social Media Platforms Like Facebook and Instagram for Cannabis Advertising?

Facebook’s advertising policy prohibits advertisements promoting the sale or use of illegal, prescription, or recreational substances, including marijuana. Instagram is owned by Facebook and has similar regulations. That said, both social media networks allow informational content about cannabis. These rules aren’t always applied equally to every account, so, again, it’s in your best interest to work with a professional agency.

What Are the Benefits of Working With a Cannabis Digital Marketing Agency?

Working with a cannabis digital marketing agency provides expertise in the industry, regulation compliance, and personalized strategies. Professional agencies can help you establish a strong online presence, improve audience engagement, and offer cost-effective solutions with measurable results through detailed reports. Those are just some of the ways we can help our clients.

What Kind of Services Do You Offer for Cannabis Digital Marketing?

We offer several services for cannabis digital marketing, including keyword research, online content creation, website maintenance, backlinks to reputable sites, photo shoots, social media management, paid advertisements, and professional branding. Each of these services can be tailored to the exact, specific needs of our clients.

Can You Help Us Create a Comprehensive Digital Marketing Strategy for Our Cannabis Business?

Yes, Digital Mota can help you develop a comprehensive digital marketing strategy. We discover your brand’s strengths, weaknesses, and goals through direct consultation. We develop a personalized strategy to suit your goals, whether online content creation, professional branding, or administrative tasks. Always, we sit down with our clients to create a strategy that’s right for them.

How Do You Ensure Our Cannabis Digital Marketing Campaigns Are Compliant With Regulations?

We ensure compliance with regulations by staying up-to-date with industry changes and using the best advertising practices. We partner with legal experts to resolve compliance issues and monitor campaigns for adjustments.

How Do You Measure the Success of Our Cannabis Digital Marketing Campaigns?

We use metrics such as website traffic, click-through rates, conversion rates, social media engagement, and many, many others. These metrics can depend on your specific goals and needs. We also track campaign performance through analytics, providing detailed reports which can help you understand the effectiveness of your digital marketing campaign.

Can You Help Us With SEO to Improve the Visibility of Our Cannabis Website in Search Engine Results?

Yes, we can help improve the visibility of your cannabis brand in search engines through proven Search Engine Optimization (SEO) strategies. The Digital Mota team conducts keyword research, optimizes website content, and builds reputable backlinks to improve your website’s ranking. All of these factors help drive traffic and leads to your business.

How Do You Stay Up-To-Date With The Latest Cannabis Industry Trends and Changes in Regulations?

We stay tapped into the latest industry trends and regulatory changes through several methods. This includes attending industry conferences and events, participating in industry associations, subscribing to industry publications, and networking with other professionals. The truth is that we do whatever is necessary to stay not just on current trends but ahead of them.

How Do You Ensure Our Cannabis Business Stands Out From Competitors in the Crowded Digital Space?

We conduct competitor research, develop unique brand messaging, leverage social media, and create compelling content to showcase your business. Through data-driven insights, we continually optimize campaigns to ensure your cannabis business stays relevant to your target market.

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