California cannabis branding techniques can be a tough cookie to crack. California has the most prominent cannabis industry out of any other state and is expected to be valued at 7.7 billion U.S. dollars by the end of 2022. So, what do you need to know to take your business to the next level? Here’s…
President Joe Biden recently pardoned around 6,500 people convicted of cannabis possession at the federal level. These pardons are excellent news for several Americans, but how does this affect the cannabis industry on a larger scale? Here’s what Digital Mota has to say. How Does This Affect the Cannabis Industry? The main question is, “how…
If you’re reading this, you likely found Digital Mota through extensive research. You likely own a cannabis dispensary and you’re looking for an agency that could help you with your digital marketing needs. This article isn’t an overview of our services, because you’ll find all of them on our official website. But what you…
Until cannabis is legalized on a federal level, weed store marketing will have its fair share of challenges. Sure, these battles are no longer as grueling in the past, but giving your dispensary that much-needed boost for added exposure still isn’t as easy. In this case, you could use the help of an agency, which…
There is some money to be made with weed photography. What was thought to be a rather useless endeavor years ago can now be a good source of income for any photographer who also has a fondness for the magic herb, particularly its physical attributes. One way to go about it is by selling your…
As a cannabis marketer or entrepreneur, edible marketing is probably something that’s not at the top of your priority list, and understandably so. Generally, recreational users still seem to prefer smoking their buds, either through a joint or a bong. But the edible market is continuously growing, and you’d be surprised at how many people…
As effective as THC digital marketing is, it doesn’t come out without challenges. Given that cannabis is still illegal on a federal level, marketers will have to jump through a few hoops just to move their campaigns forward. But all that’s about to change. Recently, U.S. President Joe Biden pardoned around 6,500 Americans who were…
Everyone knows clean-cut, professional, and eye-catching brands stand out on the internet. But in the cannabis industry, it’s even more important to separate yourself from your competitors. The cannabis industry is growing exponentially and isn’t slowing down, making professional dispensary photography a must. Here’s how to determine if these services are right for you. Who…
Every business owner understands the importance of a professional appearance that reflects the values of their brand and the quality of their products. The cannabis industry is growing at a rapid rate, meaning standing out on social media platforms is more important than ever. Here’s how professional weed photography can benefit you. What Are the…
Search engine optimization is a fundamental component of any digital marketing campaign. But the cannabis industry is growing exponentially and highly competitive, making cannabis SEO and keywords crucial if you want to take your brand to the next level. Here’s how local optimization helps grow your brand. Why Local Optimization Is Vital to Your Brand…
Cannabis Marketing by Digital Mota